Monday, 8 April 2013
Tuesday, 26 February 2013
The Best Letest SEO Tips And Techniques for 2013
The only ones influenced by any other crackdowns are real companies whose original SEO content, real relationships and marketing content that is high in quality and variety. To make sure that the content of your website is search engine optimized through 2013, read through his top tips.
We've all known for some time, aggressively, the active text inbound links are unnatural. The solution? Create a natural relationship, which is possible only if you are obsessed with the need to stop firmly insert irrelevant keywords. The best strategy is to write your own content related to your website or business, then re-read and strategically insert your keywords in the keyword density.
Because we all depend on Google's web traffic directed at us, every new policy change affects us. Even if you follow all the rules correctly and your tactics perfectly compatible with Google's requirements, what to do if the rules are changed suddenly? The whole process is constantly evolving, and the only way to deal with it, with still add value to your website through
Create diversity in your marketing strategy to expand its presence. Instead of looking for shortcuts, spend a little time to think carefully about what your blog or website, and that's what gives it value. Ask the people associated with your business, about what makes it unique. When you recognize your major assets, the content and marketing strategy will come to you naturally.
Will help a variety of links from your site. While Guest Post is valuable but bloggers some of the tactics used to reach the poor, the site integrity is compromised. Post on other websites, which is an important and interesting than original guest posts. Please review your website to see the links, built in 2012, and plan a new strategy in 2013., Creating diversity in your profile.
Create a variety of your prospects are looking for unique ideas and creative content. You will be able to generate innovative and interesting ideas, just approaching the problem with a positive attitude. No industry or business dull and boring, it is run to create a dull impact on people's attitudes. If you feel strongly that what you are doing is amazing, everything you do from that point will be a positive marketing.
Create your own life and those around you the excitement and diversity should give you an upbeat mode and give you a new insight. This insight will work to your advantage, and reflects everything you add to your site. SEO automatically!
For more information about website design and SEO integration, it is advisable to always consult with an experienced web design company that has in-depth knowledge of SEO techniques in 2013.
Max Chohan is an experienced web designer and graphic designer in Dubai, who has worked some of the leading web design companies and graphic design companies in the region. His experience includes extensive experience in designing and developing mobile and desktop websites with integrated graphic design solutions
Friday, 15 February 2013
How to Optimize My Facebook Page For Your Business ?
SEO for Facebook...really? Can you truly optimize your business Facebook fan page for search engines? YES!
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| Sji Infotech Pvt Ltd |
Make sure your Facebook Page URL represents the identity of your business and your brand. They frown on black hat behaviors so keep it above board and choose a username that represents your brand! Part of the process to get a vanity url is to have 100 fans on your page. Once you get more than 100 fans you can implement this SEO element with Facebook.
Once you have investigated and selected the best keywords and selected your vanity page URL it is time to concentrate on the actual optimization of your Facebook page. Here are some general guidelines for on page optimization:
Add keywords to your "about" box
Place your company website link url in your profile
You can add more than one URL so add your Twitter link, LinkedIn profile link, etc.
Publish interesting content on a regular basis that is related to your products or industry that is not 'salesy'
Use keywords in everything you post if possible
Be social, interact, evoke comments
Add video from YouTube, add photos or products, your store front, etc.
Find links related to your site content.
Put your Facebook page url on your email, newsletter, website, etc.
The "About" text is the place to pack your description with keywords as close to the top of the page as possible. You are limited by the amount of text you can place in her it is still the best place to add custom text. There is a 250 character limit so use keywords in your text and be selective!
The "info" tab is a critical place to include more keywords/phrases as well as your links to your website and other social networks where your brand has a presence. This is essentially where the descriptive metadata for your fan page is pulled by the search engines and really boosts your content score. Facebook has a super high page rank with all the search engines therefore it is critical to have your website on your Facebook page to provide a valuable link. To have your website displayed on your main profile page click access the information box on the left side of your profile page. Click on the yellow pencil and you will be able to edit the box. Check the box "website" for your site to be displayed. Now visitors can go directly to your website. Here are some things to add to this box:
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| Sji Infotech Pvt Ltd. Logo |
Local Search Information - complete address for a brick and mortar business or city, state, and zip if you work from home or only have PO box.
Company Data - Mission statement, Products, Services, Brands carried
URL - add links to your website, blog, and other social networking personal pages
Facebook lets you create "static FBML" (Facebook Markup Language) boxes and tabs for large volumes of content, images, or video. The more content you have on your page the greater your content density score with Google; however, keep in mind that each tab you create has a separate URL from the search engine perspective. To add a custom tab or box to your page:
In the search box on the top right of your Facebook page type in "static fbml"
You will go to a page of listings. Select the "Static FBML" application button.
A new page will open and on the top left side are two options. Click the "add to my page" icon.
Choose the page where you wish to add the custom content box or tab.
Close the dialog box and go to your Fanpage. Just below your profile photo click "edit Page"
A new page will open. In the application list is the application "FBML 1." Click on the pencil beside it.
Select "edit"
A new page will open with 2 fields - "Box Title" and "FBML". Name the box or tab with a Keyword related to the content you will place there. If this will be a Tab Title you will be limited to 10 characters.
Click "save changes"
To return to your application settings page click "edit" at the top of your page.
Click the pencil next to the name you selected for the FBML application and then choose "application settings."
To add the FBML you just created as a box select "add" next to the "box" option.
To add the FBML you just created as a tab select "add" next to the "tab" option.
Status updates are a great place to post direct links to your website; however, you want to do that judiciously. No one likes to be sold to or constantly pitched. Since Google really likes pages that link to relevant sites, posting relevant related links near the top of your page's structure are legitimate Google boosters for your Facebook page.
Post the raw URL in the status update frame or use the "attach link" feature. Posting the raw url Facebook automatically links the text to the URL. The resulting anchor text is what it is...you can't change it; however, the url is linked directly to the destination page and does not have Facebook.com as part of the menu bar on the destination page.
If you use the "attach link" feature Facebook pulls the title, body, and any images from your page and creates a suggested image and text to the side of your page's link. This is great for increasing your keyword density too by changing the anchor text before "sharing" your link. This link will go through a share url that places the destination url in an iframe that has the Facebook menu bar at the top. It will also include a share feature as well as a place for comments.
Content is still king so what you post beyond URLs can influence your searchability. But highly optimized keyword rich content is useless if it is not interesting and varied. Photos are terrific but add keyword rich captions perhaps with a geo-targeted keyword for additional mojo. Post an event and include text and keywords as well. Create a discussion forum for those events and to discuss brands and product reviews, etc. All the content you share on your Facebook Pages are indexable by search engines.
There are even some offsite things you can do for your Facebook Page. One of these is getting inbound links from you website and vice versa. Reciprocal related linking from related and authoritative websites help your PageRank. Put a Facebook badge or Facebook Fan Box widget on your website to encourage your website followers to link back to your Facebook page. Links from other Facebook pages are also a form of inbound links to your page. The more fans you have the more links you have to your Facebook page thus adding to your "Google go juice."
Encourage your followers to comment and discuss topics on your page. Get them to "like" content on your page as that links their name back to their profile page thus creating yet another back link. When Google's spiders see that your fan is commenting on your page as it is indexed Google sees reciprocal links. This type of linking is heavily weighted.
SEO is important to all that you post on the nternet related to your business. Growing your social media connections on Facebook is greatly aided by simple search engine optimization tactics. You can do a lot to maximize your brand's exposure to search engines through your Facebook Fanpage.
Shannon Evans is recognized in the Puget Sound as an expert in how to make your business have a web presence rather than just a web page. Her conversational marketing techniques and practices outlined by Practical Local Search, LLC you will see your small business presence on the web increase: http://www.practicallocalsearch.com/. She is a consultant for social marketing campaigns that allow you to organize your marketing and sales efforts in an inexpensive delivery platform that is easy to set up and manage. The ability to send, deliver, and track any installed resource gives you the power to create a marketing program quickly and easily in a scalable format that can grow with your business.
Shannon is also a co-author of Get Found Now! Local Search Secrets Exposed: Learn How to Achieve High Rankings in Google, Yahoo and Bing and multiple business ebooks. Her books teach entrepreneurs how to leverage the internet to attract new clients.
Shannon has a wide and varied background in both the practical and the pragmatic aspects of the business world. Shannon loves nothing better than teaching local businesses how to think globally and to be searched locally.
Tuesday, 29 January 2013
The Benefits Of Php, Html And Joomla Video Tutorials For Small Business Owners And Enterprises
There are many sorts of Joomla
tutorials that may teach you the way to set up your Joomla templates and
use this in style open supply software system to make your web site.
1. Reading Joomla tutorials within the type of forums, PDF files and books and
2. Joomla, html and Php video tutorials.
Joomla
tutorials, through forums and eBooks etc will be tough to know if
you're not a coder and do not have a basic language of net development.
Joomla video tutorials
: Particularly the skilled grade coaching videos are easier to follow
and perceive. Joomla video tutorials permit you to set up and build as
you learn by observation however the assorted components are done and
playacting the tasks as you go. This is often positively the foremost
price effective and time effective methodology of learning Joomla.
Now
it's attainable for little business house owners to terribly affordably
style your own business functioning websites. Videos additionally give
the little business owner with the choice to simply train your admin
employees to set up and animal disease your Joomla web site while not
losing period of time in your core business, or having to pay a Joomla
net developer to set up your website for you.
Joomla
Open supply software system: For those not aware of Joomla Open supply
software system, its software system within the type of pre developed
templates or custom created templates issued below general public
license. This implies it's either free or may cost a little fee of
$5-$65 for the additional fancy templates.
Behind
the scenes of a Joomla guide could be a newssheet server, info and mass
email capability, email capture forms and a full heap of alternative
plug-in options you'll be able to increase your site's practicality.
Free looking card plug-ins, membership website and video streaming
plug-ins all build it attainable to place along a extremely practical
and climbable web site.
So
much comes without charge or a really little fee it leaves the
configuring and putting in to the tip user - a Joomla net Developer, You
or your employees. Joomla tutorials, significantly video tutorials
bridge the gap that saves you each time and cash as a Joomla
configuration isn't significantly user friendly to the lay person till
you recognize the method. Then it's very easy. It will take your weeks
to work out a way to use with ancient coaching.
The benefits of Joomla video tutorials are several, here are the most ones:
1.
You’ll be able to truly build your web site as you find out how to try
and do it. This protects you overpriced period of time for your
employees in coaching.
2.
You'll be able to pass the videos on to your employees to set up for
you which of them saves you overpriced net developer fees.
3.
If your employees changes you will not lose some time in re-training as
you have got the videos to try and do that for you. This brings the
price and temporal order concerned in coaching new employees to a
minimum.
If,
in these economic unsure times you're trying to bring the entire price
of possession of your web site down or trying to start your net presence
from scratch, I extremely suggest you think about victimization Joomla
open supply software system victimization Joomla Video Tutorials in gear
for little business house owners, instead of the standard Joomla
tutorials, to assist you thru the method. The mixture actually has
everything you would like for a full heap but the other possibility.
Sji Infotech Pvt. Ltd is a small business owner and product developer who understands'
the problems businesses face when looking to develop a web presence. He
has designed the Simple New Web System that includes SEO, Php, html and
Joomla video tutorials for entrepreneurs and small business owners that
show you through a step by step process how to build a successful,
search engine optimized website using Joomla Open Source and then how to
build link juice and get traffic to your website. For more information
on Joomla Tutorials for small business visit SJIINFOTECH.COM
Sji Infotech Pvt. Ltd.
is a website development company that provides industrial training, web
services, web designing, Seo, Oracle and Php development. Sji
professionally handles website project. It is a well recognize it
company in India, Chandigarh & Mohali.
Thursday, 24 January 2013
Hire Sji Web Designers - Website Designer at Affordable Price
Not
only big business houses who are in the business of online selling and
promotion but the other departments such as government departments,
educational and media and all the other institutions have a website of
their own in today's world. Irrespective of the kind of business, you
are in whether it is a big business or a small business having a website
of own is a necessity for all. The need of having website in all the
business industries has given rise to the availability of efficient and
affordable web developer. The affordable website designer available can
provide you cost effective as well very usefully designed website, which
can surely take your business to its top.
If your want to hire affordable web developer for your business you can look towards the countries such as India for the most significant web development services. Many affordable web designer India available who will complete your website at your quality timely and budget specifications with utmost efficiency. You need to hire web developer India who can provide you very attractive as well as affordable website designed according to your business needs.
There are always some important considerations, which you need to keep on mind while hiring an affordable web designer India:
You always need to hire web developer India who can provide you not only attractive website at affordable cost but he must also provide the most SEO friendly website. Anybody would want to go with the website, which will appear on the top page of major search engine. Thus, you will consequently sell more of your products or services online if your website is appearing on the top page of major search engines.
Cost should not be the factor compromised on quality. If you are hiring affordable web designer for your business purpose also make sure that the website is up to the quality standard to attract potential customers. Definitely, quality sells more and a decently designed website will certainly sell more of your products and services by creating a better brand image.
The web developer India those are available at very flexible timings to facilitate your work requirements. You can hire web designer India on 24*7 bases and enjoy the benefit of having services on round the clock basis. This will save lot of time and money for you, which can be invested in some important business areas.
You need to evaluate many important things in order to make a proper choice of the affordable web designer India. You need to check the designer's own website to examine what he knows exactly and go through his complete portfolio and relevant experience.
There are many important considerations, which you need to keep in mind in order to hire affordable website designer to fulfill your business requirements. You need to make sure that the designer does not make excessive use of flash designs to make the website attractive. The web designer India should design appropriate and competitive website in order to attract the right amount of audience. Many varied services you can get from the website designers who are available at affordable costs such as search engine friendly website, website redesign and custom website design services. You just need to make proper choice of the web designer India and can enjoy the most effectively designed websites at affordable costs.
sjiinfotech.com is a very long-familiar name in the field of website designing services at very affordable price. SJI has highly skilled and affordable web designers who provide customized services according to need of customers.You can also hire web designers for full time or part time on salary basis. SJI provides its services all over the world with unmatched quality and with proven track record.
If your want to hire affordable web developer for your business you can look towards the countries such as India for the most significant web development services. Many affordable web designer India available who will complete your website at your quality timely and budget specifications with utmost efficiency. You need to hire web developer India who can provide you very attractive as well as affordable website designed according to your business needs.
There are always some important considerations, which you need to keep on mind while hiring an affordable web designer India:
You always need to hire web developer India who can provide you not only attractive website at affordable cost but he must also provide the most SEO friendly website. Anybody would want to go with the website, which will appear on the top page of major search engine. Thus, you will consequently sell more of your products or services online if your website is appearing on the top page of major search engines.
Cost should not be the factor compromised on quality. If you are hiring affordable web designer for your business purpose also make sure that the website is up to the quality standard to attract potential customers. Definitely, quality sells more and a decently designed website will certainly sell more of your products and services by creating a better brand image.
The web developer India those are available at very flexible timings to facilitate your work requirements. You can hire web designer India on 24*7 bases and enjoy the benefit of having services on round the clock basis. This will save lot of time and money for you, which can be invested in some important business areas.
You need to evaluate many important things in order to make a proper choice of the affordable web designer India. You need to check the designer's own website to examine what he knows exactly and go through his complete portfolio and relevant experience.
There are many important considerations, which you need to keep in mind in order to hire affordable website designer to fulfill your business requirements. You need to make sure that the designer does not make excessive use of flash designs to make the website attractive. The web designer India should design appropriate and competitive website in order to attract the right amount of audience. Many varied services you can get from the website designers who are available at affordable costs such as search engine friendly website, website redesign and custom website design services. You just need to make proper choice of the web designer India and can enjoy the most effectively designed websites at affordable costs.
sjiinfotech.com is a very long-familiar name in the field of website designing services at very affordable price. SJI has highly skilled and affordable web designers who provide customized services according to need of customers.You can also hire web designers for full time or part time on salary basis. SJI provides its services all over the world with unmatched quality and with proven track record.
Thursday, 17 January 2013
How to Make Your Own Web Pages-A Beginners Guide
Hello and thank you for visiting Sjiinfotech.com
My name is SEM Dogra and I am the employe and senior Seo/ Smo/ Sem developer of www.sjiinfotech.com
If
you want to learn how to make your own web pages on the Internet, but
have no idea where to start, this article will provide you with the
exact information you'll need to get started, including what you can
expect to pay to get your website up and running. However, before I
begin, I'd like to tell you a little bit about myself, and how I got
started, so you'll know who you're dealing with.
When
I started online back in 2000, I was completely overwhelmed with the
Internet and had absolutely no idea where to start. I knew that I
desperately wanted my own Internet business, which would require me to
build my own web site, but I was very low on cash and there wasn't much
information available to assist me at that time. For this reason, I knew
I would have to do everything myself, which included learning how to
design my own website.
I
spent countless hours online researching and learning everything I
could about the Internet and business website design. I went to web
sites that I admired and looked at the source code (HTML code that is
used to create a web page) so that I could see exactly how that site was
made.
The
first time I looked at all that HTML code I was completely overwhelmed.
I began to feel a bit discouraged thinking maybe I was trying to take
on a bit more than I could handle. However, when I began to really look
closely at the coding, I began to see how things worked. It really
wasn't as difficult as I thought. And the more I looked at the code and
began testing different things, the more confident I became. I realized
that web page design really wasn't hard at all! At that time, I knew I
could learn how to make my own website.
Sji Infotech Pvt. Ltd.
is a website development company that provides industrial training, web
services, web designing, seo, oracle and php development.Sji
professionally handles website project. It is a well recognize it
company in India, Chandigarh & Mohali.
Sji Infotech key skill: Web development : Php,mysql, cms, html, asp.net, c#, Seo,Smo, Sem, Internet marketing more..
Mobile technologies : Iphone,Android, Blackbery, Application development etc.
Wirless Technologies : 2G(gsm,2.5g(GPRS), CDMA, 3G(UMTS), 4G(WIMAX/LTE)etc.
Oracle Technologies : Oracle DBA, Oracle SOA Suite, Oracle AIA, Oracle Weblogic server,Oracle Application server etc.
a
useful collection of various articles that will show you the right
direction of your searching and will help to orientate you in a stunning
informational quantity. All nuances and aspects of the work connected
with creation of web page or web design are described in HTML & CSS
Articles, so you can just look through them, finding the most
interesting for you information, without wasting your time for the
endless searches, studying other data resources. Learning more about
HTML & CSS will evidently become easier and will be more adapted for
perception. HTML & CSS Articles will share with you the experience
and knowledge, gathered in simple examples and advices, being skillfully
united in a whole unit.
Thursday, 10 January 2013
New 2013 SEO And Webdesign Tips
1. Original and fresh content
If you are copied anyone’s content, Search Engines will punish you specially Google. No doubt for that. Better is to shut up than posting a duplicate content. Not only in your website, don’t post duplicate article submission. This may leads to get penalties your website and your ranking will goes down than current rankings.
Before you submit any content, make sure it is not already exists. You can use some online websites to check duplicate content. Here are some website.
2. Copyscape
3. Plagium
4. Dupli Checker
5. Copyright Spot
6. High quality content
Content is always king. When writing a content make sure you are using your targeting keywords in it. Writing keywords in first paragraph and last sentence may make your content better. But don’t use keywords much more otherwise your website will get punish for Keyword Stuffing.
Keep it fine in length. Don’t write too short or too long content. If your article is too short search engines can easily identify that your content is spam. That’s while most of article submission sites only approve articles more than 300 words. Write content for users more than SEO.
7. Natural Backlinks
Building backlinks are going to be very challenging. Google accept only natural backlinks to avoid spam sites. Many of websites are hitting by Google panda. So build links naturally. Comment spam will not work any more. Even Google will punish exact match anchor text links, when you are using same anchor text while link building. Better is to avoid backlinks from untrusted websites. You can use “Disavow links” in Google webmaster tools to avoid spam links.
8. Internal links
Internal links is a very good SEO technique. It have so much features too. Internal links will makes bounce rate lower. Users have the ability to click on relevant links, and you will get good ranking in SEO and a free backlink. You can use related topics or posts after each post. But it should be relevant. By doing this visitors will not leave your website. You can also use “Breadcrumbs” to improve internal links.
9. Social media
Social media have a great roll for SEO in 2013. Getting likes in social media is showing that your content is good. Google +1, Facebook likes , Tweets will play a major roll in SEO. After publishing your content make sure you are submitted post to social media websites such as Facebook, Google +1, twitter. Also your post will get more publicity in social marketing. So Share your post after publish.
10. Mobile site
Day by day each people are jumping from PC to tablets, smart phones etc. So half percent of your visitors will come from tablets or smart phones. Ensure you are optimized your website for these mobile devices and this will be a great experience for your visitors! If your blog is WordPress, free WordPress plugins are available to mobilize your blog or website.
More than this Google Author Rank play a great roll on SEO. To make search more friendly Google has changed their algorithm frequently. Search engine optimization for Google is going to be really difficult. Anyway Focus on your content!
11. Page SEO and Site SEO
While strategies to increase the authority of specific landing pages on a website are still important and vital to the health of an SEO campaign, it should not be the only strategy an SEO consultant should have. Links should be built to pages across the site, and a holistic, site-wide approach to search engine optimization should be incorporated into your strategy moving forward.
Sji Infotech Pvt. Ltd. is a website development company that provides industrial training, web services, web designing, seo, oracle and php development.Sji professionally handles website project. It is a well recognize it company in India, Chandigarh & Mohali.
If you are copied anyone’s content, Search Engines will punish you specially Google. No doubt for that. Better is to shut up than posting a duplicate content. Not only in your website, don’t post duplicate article submission. This may leads to get penalties your website and your ranking will goes down than current rankings.
Before you submit any content, make sure it is not already exists. You can use some online websites to check duplicate content. Here are some website.
2. Copyscape3. Plagium
4. Dupli Checker
5. Copyright Spot
6. High quality content
Content is always king. When writing a content make sure you are using your targeting keywords in it. Writing keywords in first paragraph and last sentence may make your content better. But don’t use keywords much more otherwise your website will get punish for Keyword Stuffing.
Keep it fine in length. Don’t write too short or too long content. If your article is too short search engines can easily identify that your content is spam. That’s while most of article submission sites only approve articles more than 300 words. Write content for users more than SEO.
7. Natural Backlinks
Building backlinks are going to be very challenging. Google accept only natural backlinks to avoid spam sites. Many of websites are hitting by Google panda. So build links naturally. Comment spam will not work any more. Even Google will punish exact match anchor text links, when you are using same anchor text while link building. Better is to avoid backlinks from untrusted websites. You can use “Disavow links” in Google webmaster tools to avoid spam links.
8. Internal links
Internal links is a very good SEO technique. It have so much features too. Internal links will makes bounce rate lower. Users have the ability to click on relevant links, and you will get good ranking in SEO and a free backlink. You can use related topics or posts after each post. But it should be relevant. By doing this visitors will not leave your website. You can also use “Breadcrumbs” to improve internal links.
9. Social media
Social media have a great roll for SEO in 2013. Getting likes in social media is showing that your content is good. Google +1, Facebook likes , Tweets will play a major roll in SEO. After publishing your content make sure you are submitted post to social media websites such as Facebook, Google +1, twitter. Also your post will get more publicity in social marketing. So Share your post after publish.
10. Mobile site
Day by day each people are jumping from PC to tablets, smart phones etc. So half percent of your visitors will come from tablets or smart phones. Ensure you are optimized your website for these mobile devices and this will be a great experience for your visitors! If your blog is WordPress, free WordPress plugins are available to mobilize your blog or website.
More than this Google Author Rank play a great roll on SEO. To make search more friendly Google has changed their algorithm frequently. Search engine optimization for Google is going to be really difficult. Anyway Focus on your content!
11. Page SEO and Site SEO
While strategies to increase the authority of specific landing pages on a website are still important and vital to the health of an SEO campaign, it should not be the only strategy an SEO consultant should have. Links should be built to pages across the site, and a holistic, site-wide approach to search engine optimization should be incorporated into your strategy moving forward.
Sji Infotech Pvt. Ltd. is a website development company that provides industrial training, web services, web designing, seo, oracle and php development.Sji professionally handles website project. It is a well recognize it company in India, Chandigarh & Mohali.
Wednesday, 26 December 2012
Recruitment For Web Designer In Sji Infotech Pvt. Ltd.
Job Description:
Sji Infotech Pvt. Ltd. Applications are invited for the following post:
Name Of Post: Web
Designer
No. of Post: 2
Pay Scale: Rs.
5000 -Rs. 10,000
Age Limit: N/A
Eligibility:
Graduation
Qualification:
Graduation in Computers
Exp Requirement :
At least 6 to 1 year as a Web Designer
How To Apply :
Send your current resume at info@sjiinfotech.com , shilpa.t@sjiinfotech.com or
Submit your resume at http://sjiinfotech.com/?page_id=45, you can also contact at +91 172 4618999, 9779665607
Website: www.sjiinfotech.com
Last Date:
31-12-2012
Address: scf 6
,level 3, phase 3b2.
City: Mohali
State: Punjab
Postal Code:
160059
We are a software Development company situated in northern
part of India. We provide web services in Web Development, Search Engine
Optimization, Mobile application, Web Designing, Internet marketing, oracle,
wireless technologies and telecom throughout the world. Our client’s demand is
our priority. We are proficient in handling all kind of projects.In web
development we work on different platforms like WordPress, Joomla and magneto.
We value the requirement of client and dedicated to accomplish them within the
deadline. Client satisfaction is the part of our work.
We are not confined to a particular era; we can provide
numerous projects according to client’s requirement. We are a Software and
Website development company focused on the application development and training
in various technologies platform using proprietary strengths in latest
technologies. Each of Our Courses addresses significant needs and offers
compelling benefits to large and growing industrial markets.
* By continuously learning & implementing new, better
technologies & processes in our software and Technical Supports development.
* By continuously adapting our processes and our service
delivery to match (if not exceed) our clients’ expectations.
* By providing our clients with solutions that are
innovative, value for money, robust and suitable.
* By making a difference in the lives of people (clients,
employees, financers, partners, vendors etc.) and letting them experience
the SJI way of doing business.
* By continuously adapting our processes and our service
delivery to match (if not exceed) our clients’ expectations.
We are a company with leading professionals whose impressive
experiences demonstrate a clear understanding that businesses today are faced
with the challenge of harnessing the ever changing landscape of an intricate
and competitive business world. It’s imperative for businesses today to stay on
the cutting edge of technology to create and implement the tools necessary to
compete and succeed.SJI has demonstrated that with a clear understanding of
your business coupled with our analytical skills; a strategy can be forged
elevating your company to a whole new plateau of success.SJI has proved to be
the appropriate strategic partner for Companies seeking to have outsourced
software, highly qualified and certified engineers with in-depth domain
expertise and technological know-how, and the guaranteed quality of service.
Tuesday, 18 December 2012
Why Wordpress Is The Best Website Business Development
There are many different ways of
creating a website, you can purchase industry standard software like
Dreamweaver and take courses to understand how to use it, or you can use
content management software such as WordPress that allows you to
quickly and easily get a website live within minutes. This is one of the
many reasons why WordPress is the best website platform for beginners
and professionals alike.With WordPress, you are getting a system that takes minutes to install on your server, and then access to thousands of free and paid themes. Your website will look professional from the moment you start. Furthermore, there’s a wide range of plugins and widgets that can easily be applied to the site to make it more user friendly and interactive.
And the only skills you need are the ability to write, click the mouse button and add this stuff in. It really is easy to add content, it’s just like posting on a forum really, and has a very low learning curve. But, because of its flexibility, you can be as basic or advanced as you feel, and as you grow to learn more about it, so to will your site grow and utilize new concepts and designs being created for WordPress.
WordPress is Open Source:
This means it is free, other people can easily create themes, plugins and so on for you to use with it, and it is completely flexible.
WordPress is Quick to Setup:
This means you can focus on having several websites and easily be able to maintain them all without having to create them all from scratch. This is particularly useful if you are getting into internet marketing for example. You can have many websites set up for different products you are selling.
This means it is free, other people can easily create themes, plugins and so on for you to use with it, and it is completely flexible.
WordPress is Quick to Setup:
This means you can focus on having several websites and easily be able to maintain them all without having to create them all from scratch. This is particularly useful if you are getting into internet marketing for example. You can have many websites set up for different products you are selling.
WordPress Gives Multi User Functionality:
Are you a small business or organization that requires more than one person to add content to the site? Again, WordPress can help. It enables the site owner to set up users for them to post to the site. What’s more, certain privileges can be applied to these users so they only have access to posting content, and therefore not be able to mess around with the functional side of the site.
Website and Blog All-in-One:
Although WordPress is set up more as a blogging platform, it is still very easy to configure it to be a stand alone site, with a blog attached. There are many plugins which make this even easier to do, and so any small business or organization can have a website and blog created in a couple of hours that looks great, and is ready to go.
Backing Up and Security:
WordPress is very easy to back up, and there are many secure plugins to choose from to make it more secure than it already is.
These are just a few of the most important reasons why WordPress is the best website platform, but there are many more. It’s major advantages are the low learning curve, and speed of having a site up and running. If you are a person who needs a website, but has little time and money to set one up, then WordPress is your friend. It’s a fantastic system used by millions of people across the globe.
Monday, 10 December 2012
How to Guide For Choosing Web Design Courses
Being
very popular amid students, web design classes are being offered by
various institutes across India. A basic web design course enhances your
knowledge about computer, internet and so websites whereas an advance
course will help you make a rewarding career from it. Signing up for a
full-fledged web design program will help you get a job or to even start
your own web design company. If you are a starter and don't know much
about the subject you can even join college summer camps that offer web
design classes.Therefore there are many reasons and ways of enrolling in web design course. In case you are puzzled, given here are some few easy steps that can help you choose the most appropriate web design program for your requirements.
Know the reason why you want to take the course
First of all you have to find out why you prefer to take a web design course. Do you want to seriously make a career from it or you only desire to increase your knowledge in this area. Lots of people as well take up this course in order to design web pages for themselves plus be more expert in managing their own website. You will accordingly register yourself in basic or maybe more advanced web design course. When you are still unsure, it is advisable you enroll in a basic course for now. You can take a more advanced course if you need later on.
Find what type of program you want
It's good to ask yourself what sort of web design course you need. Are you interested a course that provides you a certificate or degree? Well, if you are planning to make a career as a web designer you need to join such a program. Though, if you only want to learn principles so you can design simple WYSIWYG (What You See Is What You Get) Web page you can join any easy course that give you basics in CSS and also HTML which is the commonly used language for designing web pages.
Also,
while selecting a course you moreover need to keep in view your
proficiency, aptitude and also experience. If you are a newbie, take a
beginners course initially and proceed to a more advanced course once
you feel confidenz regarding joining it.Web design Course
PHP, HTML,CSS, CMS, JOOMLA,WordPress, Jquary, Java Script , SEO , SMO, SEM , Photoshop, Dreamviwer, PSD to HTML Con.. and More.
Do you prefer offline course
web design course can be taken online. When you're very busy in your studies or have a job and can't devote time for a full-time training you may consider choosing for online web design courses. There are several schools that offer various online web design programs that you can take up from home. Directions could be given in various formats for example via wide courses, downloadable files or by way of online seminars. Though, if you can spend time, in-classroom courses is usually a better alternative. Moreover, you might also study web designing through DVDs or CDs. So , you can take up any type of web design classes depending on your preferred style of learning. But Sji Infotech Only provide Offline Webdesigning course in live project.
Research schools and institutes that serve your requirement
Trawl the net to find out schools and moreover institutes that offer program that pursuits you. In case you prefer in-classroom studies look out for institutes nearer you plus request for their brochures. Also you can request brochures from college summer camps. Expert companies for instance iD Tech give beginners and also advanced web design course in a fun-filled atmosphere. Additionally, this will make a great utilization of summer holidays.
Compare course and fee
Compare the web design course provided by various schools that meet your needs. Make an assessment of their syllabus and also program fee to identify the most appropriate course for you. Sign up for your web design classes asap and get going.
Six Month Industrial Training | Seo Company In India | Website Development company | IT Company | Website Project | PHP Development India | Joomla Solutions
Friday, 30 November 2012
WORDPRESS PLUGIN V2.0 GOES LIVE HERE
Submitting articles right from your
WordPress interface just got a whole lot easier!When version 1.0 of the
EzineArticles WordPress plugin was unveiled last month, members
rejoiced at the opportunity to easily repurpose new and existing blog
and website posts right from their WordPress user interface. The
resulting influx of excited new users was like beta-testing on steroids!
Our
development team quickly realized that version 2.0 needed to come
sooner, rather than later.As soon as the new version was live, we
immediately went to work creating the following video to show you how to
use it. In this video, I’ll walk you through the simplified
installation and activation process as well as the enhanced article
submission procedure.
Downloadable Versions:
EzineArticles WordPress Plugin v2.0 Features:
•Completely rewritten from the ground up based on our members’ feedback
•Fully supports PHP 4.3+ in addition to 5.x
•Works in all major browsers (Firefox 2+, IE 6+, Chrome, Safari)
•You no longer need to register for an API key – we’ll do it for you right from WordPress
•Built in support and feedback – send requests right from WordPress
•Simplified interface
•Bug fixes for all known issues
Installing the Plugin
1.Log into your WordPress interface
2.Click on the “Plugins” drop-down menu in the left navigation bar and click on “Add New”
3.Type “EzineArticles” into the search field and click the “Search Plugins” button
4.Find “EzineArticles WordPress Plugin” in the list of plugins and click on “Install” on the far right
5.In the dialogue box that opens click the orange “Install Now” button
6.On the next screen, click the “Activate Plugin” text link – a new “EzineArticles” menu will appear in the left navigation bar
7.In the “EzineArticles” menu click on “Account”
8.Type your EzineArticles member username and password in the appropriate fields. Then click the “Save Settings” button
Submitting an Article
1.Write an article/post in WordPress, or use an existing post
2.Fill in all the items in the “WP EzineArticles” menu on the right
3.Choose the category from the “Category” drop-down menu
4.Choose the author name from the “Author” drop-down menu
5.Choose the appropriate resource box from the “Resource Box” drop-down menu
6.Choose either “Use Excerpt” or “First Two Sentences of Post” from the “Summary” menu by clicking the “Edit” text link
7.Choose either “Use Post Tags” or “Use Custom Keywords” from the “Keywords” menu by clicking the “Edit” text link
8.Click
on the “Validate” button to confirm that your post meets EzineArticles’
submission guidelines – a message box will appear when validation is
complete
9.Fix any problems listed in the message box and click the “Validate” button again.
10.Once
validation is successful, click the “Publish” button to publish your
post on your blog and/or click the “Submit” button to submit your post
as an
Article to EzineArticles.
If
you’re a WordPress user, take a few moments to install or upgrade this
plugin. The savings in time and effort will make you very glad that you
invested the time!
Then,
of course, submit some of your existing and/or new posts as articles
today. Then stop back here and leave a comment to let us know what you
think of
this latest upgrade.
http://blog.ezinearticles.com/2010/04/wordpress-plugin-v2-0-goes-live.html
Wordpress Theme | Seo Company In India | Website Development company | IT Company | Website Project | PHP Development India | Joomla Solutions
Thursday, 15 November 2012
14 Steps For Hiring The Best Odesk Iphone Applicant Developers
In
this post, I’m going to give away all my secrets for finding and hiring
great oDesk iPhone developers. At this point, I’ve spent quite a bit of
time combing sites like oDesk and Freelancer for undiscovered talent.
By “undiscovered,” I mean, cheap.
When I was first getting started and moving uncertainly through the morass of thousands upon thousands of freelancers around the world, I’d put up a job posting, set certain criteria, and see who showed up.
Screening applicants was both tedious and time-consuming, so I started hunting for the kind of creative professionals I wanted rather than hoping they would come to me. Though I still on occasion use public job postings, and have connected with some great contractors with them, my preferred method is what follows.
Go to oDesk.com. (Use Freelancer.com as a backup.)
On the “Find Contractors” page and click on “Advanced” next to the “Search Contractors” button.odesk iphone
Set your search criteria:
1. Category: Software Development (Sub-Category > Mobile Development)
2. Location: Any Location (unless you already have a preference)
3. Feedback Score: 4.5 – 5.0 Stars
4. Hourly Rate: Depends on your budget, but I don’t recommend setting the minimum for less than $10/hour.
5. Minimum Hours Billed: 100
6. Tests: Top 10% > I check those related to speaking and writing, and will sometimes add “iPhone Programming OS 4.0.”
7. Contractor Type: Both Individuals and Agencies have their strengths and weaknesses. I usually search for both.
8. Last Activity: 0-15 days
9. English Level: 5 Stars (Unfortunately, oDesk iPhone developers assess themselves, so the stars don’t tell you much.)
10. oDesk Readiness: I check this box, but don’t think it matters much.
11. Click on “Search Contractors,” and then, to further narrow the field, click “more…” above the search field. Type “iPhone” in the title field and refresh the search. I’ve found that typing in specific Skills isn’t all that helpful because oDesk uses several synonyms, such as “ios-development,” iphone-development,” and “iphone-app-development.” You can potentially miss out on strong candidates if you use only one of the synonyms because most contractors don’t include all of them.Begin evaluating the portfolios of specific developers. Never take fishing advice from a fisherman with an empty creel.Download some of the developers’ apps and play with them.
12. Assess the developer’s skills based on past projects, tests, reviews, and experiences.Pick 3-5 of the best candidates.
13. Create a simple job posting for your project, but don’t divulge too many details. Start out with a flat rate for the project. Send an invitation to interview to each candidate with enough details about the job to pique their interest.Interview on Skype. If the candidate isn’t interested in talking on Skype, he’s out. Just like that. You’re the boss. Ask straightforward questions about experience, past projects, time differences, scheduling, and pricing. But don’t be afraid to show some personality. You will, after all, spend a lot of time collaborating with this person. Ask for and check references. Talk to one or two past clients.
14 Consider asking each oDesk iPhone developer to sign an NDA. This is overkill, considering that most freelancers don’t have the wherewithal to steal and implement your ideal, and it would be difficult to enforce in other countries anyway. But an NDA does offer a degree of protection for your intellectual property, and it brings credibility to your project. Conduct a second interview on Skype. Disclose the full details of your app project, and provide links to similar apps. Even better, storyboard your app in advance, and send the developer drawings of what you have in mind so that the two of you can discuss each feature in depth. Trust your gut. And don’t sit through sales pitches.
By “undiscovered,” I mean, cheap.
When I was first getting started and moving uncertainly through the morass of thousands upon thousands of freelancers around the world, I’d put up a job posting, set certain criteria, and see who showed up.
Screening applicants was both tedious and time-consuming, so I started hunting for the kind of creative professionals I wanted rather than hoping they would come to me. Though I still on occasion use public job postings, and have connected with some great contractors with them, my preferred method is what follows.
Go to oDesk.com. (Use Freelancer.com as a backup.)
On the “Find Contractors” page and click on “Advanced” next to the “Search Contractors” button.odesk iphone
Set your search criteria:
1. Category: Software Development (Sub-Category > Mobile Development)
2. Location: Any Location (unless you already have a preference)
3. Feedback Score: 4.5 – 5.0 Stars
4. Hourly Rate: Depends on your budget, but I don’t recommend setting the minimum for less than $10/hour.
5. Minimum Hours Billed: 100
6. Tests: Top 10% > I check those related to speaking and writing, and will sometimes add “iPhone Programming OS 4.0.”
7. Contractor Type: Both Individuals and Agencies have their strengths and weaknesses. I usually search for both.
8. Last Activity: 0-15 days
9. English Level: 5 Stars (Unfortunately, oDesk iPhone developers assess themselves, so the stars don’t tell you much.)
10. oDesk Readiness: I check this box, but don’t think it matters much.
11. Click on “Search Contractors,” and then, to further narrow the field, click “more…” above the search field. Type “iPhone” in the title field and refresh the search. I’ve found that typing in specific Skills isn’t all that helpful because oDesk uses several synonyms, such as “ios-development,” iphone-development,” and “iphone-app-development.” You can potentially miss out on strong candidates if you use only one of the synonyms because most contractors don’t include all of them.Begin evaluating the portfolios of specific developers. Never take fishing advice from a fisherman with an empty creel.Download some of the developers’ apps and play with them.
12. Assess the developer’s skills based on past projects, tests, reviews, and experiences.Pick 3-5 of the best candidates.
13. Create a simple job posting for your project, but don’t divulge too many details. Start out with a flat rate for the project. Send an invitation to interview to each candidate with enough details about the job to pique their interest.Interview on Skype. If the candidate isn’t interested in talking on Skype, he’s out. Just like that. You’re the boss. Ask straightforward questions about experience, past projects, time differences, scheduling, and pricing. But don’t be afraid to show some personality. You will, after all, spend a lot of time collaborating with this person. Ask for and check references. Talk to one or two past clients.
14 Consider asking each oDesk iPhone developer to sign an NDA. This is overkill, considering that most freelancers don’t have the wherewithal to steal and implement your ideal, and it would be difficult to enforce in other countries anyway. But an NDA does offer a degree of protection for your intellectual property, and it brings credibility to your project. Conduct a second interview on Skype. Disclose the full details of your app project, and provide links to similar apps. Even better, storyboard your app in advance, and send the developer drawings of what you have in mind so that the two of you can discuss each feature in depth. Trust your gut. And don’t sit through sales pitches.
Wednesday, 7 November 2012
18 SEO Experts On How To Do SEO In 2012
Google
is moving fast and algorithms improve rapidly. It’s not easy keeping up
with the latest in SEO, so I asked the top SEOs of our industry what we
should do more of in 2012, and what we should stop doing. Enjoy these
2012 SEO tips!
Rand Fishkin (CEO, SEOmoz)
Dr. Peter J. Meyers (President of User Effect)
Will Critchlow (Founder, distilled)
Danny Dover (SEO Consultant and Author, DannyDover.com)
Bas van den Beld (Speaker, blogger and owner State of Search)
Ann Smarty (Owner at MyBlogGuest)
Jeremy Schoemaker (Shoemoney)
Aaron Wall (Founder, SEObook)
Neil Patel (Co-founder Crazy Egg and blogging at Quick Sprout)
Justin Briggs (SEO Manager at Big Fish Games and blogger)
Tom Critchlow (VP of Operations NYC, distilled)
Gianluca Fiorelli (SEO Consultant, ItaliaSEO and blogger)
Stephan Spencer (Author, SEO and Internet marketer, Stephan Spencer)
Marcus Tandler (Partner at Tandler.Doerje.Partner and blogger)
Dennis Goedegebuure (VP Internet Marketing at Geeknet and blogger)
Scott Polk (VP of Internet Marketing, ObsidianEdge Marketing)
Trond Lyngbø (SEO Strategist, Metronet and writer at Search Engine Land)
Russ Jones (CTO, Virante)
Sjiinfotech(Chd. Mohali. Punjab,India)
Move
outside of classic, old-school SEO. If you’re sticking to keyword
research and targeting with a dose of site accessibility and link
building, you’re almost certainly going to lose out to someone who’s
broadened to include content marketing, viral product incentives, email,
social media, conversion rate optimization and branding as part of
their online marketing efforts. The power of combining tactics and
reaping the benefits of overlapping marketing practices is insanely
awesome.
Dr. Peter J. Meyers
Consolidate,
consolidate, consolidate. I think the big lesson of Panda is that more
isn’t always better. More indexed pages cost Google money and often
dilute your most important content. Canonicalize true duplicates, tame
near-duplicates, and burn thin content to the ground. If you syndicate,
make sure you bring something unique to the table, and if you’re a thin
affiliate, fatten up.
Will Critchlow
More
than ever, I believe code is the new content. I think we will see
interactive data visualisations getting bundles of links and shares.
Danny Dover
SEO
has grown beyond simply building links, writing comments and optimizing
tags. It now involves the entire website experience. Don’t focus
entirely on doing traditional SEO, instead diversify in other marketing
channels (e-mail, CRO, social, PPC). I think the winners will be the
ones who excel at online education. I predict that industry will grow
much bigger in 2012.
Bas van den Beld
1.
Watch out for personalization and make your content shareable. Things
are getting personal. Google is making Google+ the center of it all to
make everything as personal as possible. This means that we will be
seeing a lot more personal elements, for example in the SERPS. This
means you should make your content as shareable as possible. Get people
to share and they will spread it to their network. It will show up in
their personalized SERPS.
2.
Optimize your snippets. Google is putting a lot of emphasis on
snippets. Optimize all your snippets, not just the meta description, but
also the rel-author, the reviews, everything.
Ann Smarty
If
your focus has always been content and quality, there will hardly be
anything to change for you next year. Maybe you should try playing with
some fresh content and thus tracking hot trends for that. But other than
that, just keep on!
Jeremy “Shoemoney” Schoemaker
For 2012 I suggest that people should build websites that people want to link to.
Aaron Wall
Google
continues to bias the algorithms toward brands. As Google promotes
brands then in many cases you might find using one of those promoted
platforms offers a higher ROI than building out sites from scratch. If
you look in the SERPs across a wide selection of keywords you will see
that many people are building business models based on being the eHow of
Facebook or the eHow of Youtube. In addition to that low level sort of
stuff, one can list their products for sale on sites like eBay, Amazon
or Etsy.
Neil Patel
Stop
building links too quickly. If you grow at too fast of a pace, you’ll
find that it becomes really hard to achieve top rankings. In 2012, slow
and steady will actually win the race. Don’t go after quantity, go after
quality links.
Justin Briggs
I’d
keep a look out for the growth of entity specific search algorithms,
with a focus on building a brand, building out AgentRank/AuthorRank, and
citations for “real world” items, such as specific products, locations,
movies, songs, etc. I think increased brand detection, rel author, the
social graph, and schema are early stages of this style of ranking
algorithms. Search engines are moving beyond page and domain level
algorithms and becoming increasingly sophisticated at understanding
entities / objects.
Tom Critchlow
Focus
on user engagement. I think marketers will get a lot more aware of user
retention and loyalty and that Google will publicly discuss how they
reward these metrics by measuring brand loyalty and search history.
Whether it’s that exact metric or not, I think we’ll finally see a
slight weakening of link-based metrics and more emphasis put on
social/user metrics.
Quote:
No any new technique for doing seo, only unique content posting is the best way for increasing website rank.
I
agree, because after penguin and panda update even no old techniques
are not working. So just go with fresh and unique content.
So
Link building is the best Tips of grow Seo website ranking. If you are
doing 20 links daily , then your website ranking grow 100+1% after 1 to 2
month .
Gianluca Fiorelli
I would strongly suggest in implementing the rel=author and rel=publisher tags, hence using Google+.
In
fact, I consider that the “author rank” is going to be one of the most
important factors for Google in order to discriminate authoritative
sites in the next months, as it will “identify” what authors and
publishers sites are really popular both in the social and link graph.
It
is my firm conviction that SEO and Social Media are going to merge in
many aspects, and those rel are going to be tool Google will use
(alongside others signals) to do that merge.
As
a consequence, that means that sites will need to finally embrace what
we call “Inbound Marketing”, spending less time with old classic tactics
(which will still have their importance though, even if reduced IMO)
and strategically planning a real content marketing plan, which will
need to focus on the users needs, and without forgetting where their
users spend time: on search (SEO) and social networks (SMO).
To
conclude, my best tip is: SEOs, if you want to rank well in the years
to come, you must become Inbounders; use data and code like SEO,
communicate like Social Media Specialists and plan content as Content
strategists.
Stephan Spencer
One
important new area of focus is enhancing your Google listings via rich
snippets. Focus in particular on marking up videos. Very few companies
are taking advantage of this. I expect that Google will, over time,
introduce additional types of rich snippets, in particular, ones that
will help promote Google+. Think about such things as Google Hangouts
and public Circles showing up as rich snippets in the search results.
Marcus Tandler
Become
a Brand (or at least look like one…). Be Social (just don´t spam and
annoy people). For any given term, Google doesn´t really want to rank
those sites the best, which do the best SEO – Google wants to rank
sites, which are the best result for the user – Be one of those sites,
be the best result for the user for all the keywords you´re targeting!
Dennis Goedegebuure
Link
& anchor text diversity. Any backlink profile of your site needs to
be natural and diverse. This has already been important in 2011, but
will be getting more important as algorithms become smarter. This
includes having a natural follow vs no-follow ratio in backlinks.
Scott Polk
Concentrate
on Social Signals that the search engines look at from trusted sources.
The NSTIC is going to change things – Google and Bing will give more
weight to signals from trusted sources … Google Plus/Profiles, etc.
Trond Lyngbø
All
traffic is not equal. Small businesses realize this. Instead of
targeting high volume keywords, they will focus more on local SEO
strategies that not only attract customers into stores, but also ensure
they’ll spend money. Conversion, and not just traffic, will be king.
SEO
experts will help businesses discover ‘customer intent’ as they search
the Web, to target long tail keywords that address customers’ needs, and
do it while communicating their values and USP. They will measure ROI
and long term profitability over visitor counts, or search rankings.
Paradoxically,
this lowers expenses, since higher quality traffic means better
conversion to sales, lesser competition, and reduced advertising costs.
A
twist that further boosts local SEO effectiveness is ‘social
optimization’. Location-based targeting that focuses on prospective
customers where they already gather online, and communicates with them
using the right tone and approach, gets explosively more powerful when
combined with ‘social marketing’, where friends vote up a product
through Facebook likes, or a friend’s ‘customer reviews’ show up on
search engine results pages or social media platforms.
Those
will be the ‘big wins’ in 2012 and beyond, I think. We’ll see this
being the year when ‘search’ and ‘social’ meld together into a future of
Social Search.
Russ Jones
Start
using metrics to make decisions religiously. Half the battle is being
efficient with your marketing dollars. You should know how valuable
every link is that you attempt to acquire, how much closer it brings you
to overcoming your competitor, and how much it costs relative to the
potential traffic it will bring in.
Multi-site
strategy. There is absolutely no reason all your eggs should be in the
same basket. The only algo-update-proof SEO strategy for your site is to
have more sites.
2. What SEO Techniques Should We Stop Using In 2012?
Rand Fishkin
Folks
have talked a lot about Google’s webspam team negating the value of a
lot of “article marketing” link sources. If I were a betting man, I’d
say the next large-scale link spam devaluation algo they’ll launch will
be in that realm (and thus, I’d avoid the practice). I did a whiteboard
friday earlier this year noting that article marketing is mostly a scam,
even though there are times when it can work. I expect to see those
“working instances” drop even further.
Of
course, that’s not to say that good practices in similar fields like
guest blogging, white hat comment marketing and the like aren’t still
great techniques.
Dr. Peter J. Meyers
Stop
buying exact-match domains just to rank for long-tail keywords. One or
two are fine, and domain keywords still matter, but Google is turning
down the volume, and the days where you could register 100 domains and
link them all to yourself are gone. You’re wasting time and money on a
tactic that will eventually crash and burn.
Will Critchlow
I’ve
noticed the web spam team using article marketing more and more as
their go to example of low quality link building. I have to assume that
means they are talking about it a lot in their meetings…
Danny Dover
I
recommend you stop basing your day-to-day efforts on “change over time”
metrics and start to move toward cohort (preferably tied to an event
like sign ups) based metrics. That said, keep the “change over time”
graphs for your boss, cohorts are confusing and “up and to the right”
graphs are much simpler to showcase your work.
Bas van den Beld
Stop looking at things from your own perspective and start looking from a users perspective.
Ann Smarty
You should have stopped them long before 2012 but if you haven’t yet, here they are:
Wasting your time on directory submissions (there are just a couple of
them still worth the time and the money, like BOTH and Directory
Journal);
Wasting your time on article marketing (better try guest blogging instead);
Wasting your time on on-site optimization myths (like focusing on
keyword density and trying to nofollow all your external links);
Wasting your time on trying to cheat rather than investing in quality and long-term approach!
Jeremy “Shoemoney” Schoemaker:
I suggest that people should stop building websites for search engines and start building websites for people.
Aaron Wall
Anything
which has a high upfront cost structure without either building brand
signals or offering immediate returns is suspect at this point. You not
only have latent algorithmic risks from things like the Panda update,
but also the fact that Google will scrape & re-purpose as much as
they can to launch their own thin arbitrage sites (hotel finder, Google
Advisor, product search, flight search, Google places, YouTube, etc.)
and preferentially place those at or near the top of the search results.
Look
at what Google has done in these verticals. Unless you are in a
micro-niche that they view as a waste of time they will eventually try
the same in your vertical.
In many cases the parasite will kill the host. Look how many of the yellow page companies have been through bankruptcy.
Neil Patel
SEOs
should stop using article spinning and directory submission services.
Sure you may see a bit of an increase in rankings, but it doesn’t really
help that much. Instead you should focus on building high quality
links.
Justin Briggs
From
a search quality perspective, I’d tread more carefully with off-topic,
inaccurate, and low quality infographics. It’s certainly on Google’s
radar. I’m a big fan of infographics, but they’ve worked too well, which
has lead to a lot sites and SEO shops just pumping out bad
infographics. This will certainly cause a relevancy problem for Google
(if it isn’t already), by ranking sites not on their quality, but on
their ability to get a lot of infographic links. A number of lower
quality affiliate sites and lead gen sites are able to acquire links
from hundreds of domains by putting up an infographic on their domain.
We’ve seen something similar with widgets back in 2008. I’m not
critizing the technique, because I’ve used off-topic linkbait, but you
have to be careful when balancing the link profile and creating
something defensible.
Tom Critchlow
Article marketing. I doubt many people are still using it anyway but if you are I really think you should stop!
Gianluca Fiorelli
I
don’t think SEOs should really stop using any old classic techniques in
2012, for the simple reason that they probably will work still. But
surely, as I said before, SEOs should start to spend less time and
energy with them. I am thinking especially of techniques like Article
Marketing, that has been reduced in spinning articles in hundreds of
article marketing sites, which mostly have been penalized by Panda
(therefore does not drive that much traffic), and whose links are really
bad quality once. Better to spend the time invested in article
marketing in creating more quality content for your site and then
promoting it with inbound marketing actions.
Stephan Spencer
Stop focusing on exact match keyword-rich domain names.
Marcus Tandler
Stay away from (exact match) keyword links – be glad about every link you´re getting, but don´t obsess about the anchor text.
Dennis Goedegebuure
Outing websites.
Scott Polk
Antiquated
Link Building, Article Marketing, You really need to think about the
future and plan strategies around where you think the search engines
will be heading. It is time to stop chasing the dragon and be proactive.
Trond Lyngbø
Social
signals synergizing with search is powerful because it builds trust. We
rely more on word of mouth and a friend’s recommendation, over a
faceless company’s marketing campaign.
But
a disturbing trend is emerging, as companies and professionals endorse
black-hat SEO tactics like selling Google+ likes, posting fake customer
reviews, and building dozens of dodgy profiles across online communities
in an attempt to cheat and lie their way to the top of search rankings.
I don’t like how this evolves.
Attempting
to “build trust” through lying is just wrong! It has got to stop. I’ve
always advised against black hat SEO. As a consultant, it’s important
for me to know how these tactics work, but I would never suggest
thinking that you can outsmart Google. That could end up a disaster.
A
better strategy would be to embrace SEOnomics, rooted in economical
leverage of SEO through understanding the psychology of your prospects.
That’s the kind that will pay off handsomely in the long run.
Russ Jones
Renting
text links. Yes, they can still work, but there is hardly a single link
out there that you can’t acquire on a permanent basis for less than 1
year’s pay. Yes, it will take more leg work, but at the end of the year
you will have a great link profile that you don’t have to keep paying
for every month.
Sji Infotech Pvt. Ltd.
is a website development company that provides industrial training, web
services, web designing, seo, oracle and php development. Sji
professionally handles website project. It is a well recognize it
company in India, Chandigarh & Mohali.
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